PNG files with transparency can be enormous — logos, product images, and UI assets often weigh 500KB-5MB each. AVIF supports transparency just like PNG but at a fraction of the file size, often 60-80% smaller. For websites that need transparent images at maximum performance, PNG to AVIF is the ultimate optimization.
| File type | PNG | AVIF | Note |
|---|---|---|---|
| Logo with transparency (800×200) | 480 KB | 65 KB | 86% smaller |
| Product cutout (2000×2000) | 3.2 MB | 420 KB | 87% smaller |
| UI icon set (transparent) | 95 KB | 18 KB | 81% smaller |
| Illustration with alpha (1920×1080) | 1.8 MB | 280 KB | 84% smaller |
Product cutout images in PNG can be 2-5MB each. Converting to AVIF reduces them to 200-500KB while keeping perfect transparency — dramatically faster product pages.
Logos with transparency are typically PNG. Converting to AVIF produces the smallest possible logo files for websites, reducing page weight for every page that shows your logo.
Web apps and SaaS products with many UI assets in PNG benefit from bulk AVIF conversion. Smaller assets mean faster initial load times and better perceived performance.
Illustrations and infographics with transparent or semi-transparent elements compress dramatically in AVIF while maintaining smooth gradients and clean edges.
Download and open Picmal on your Mac.
Drag and drop your PNG files or entire folders into Picmal.
Choose AVIF as the output format and click Convert.
Portable Network Graphics
Lossless image format standardized as ISO/IEC 15948 and maintained as a W3C Recommendation. PNG supports full alpha transparency and is the preferred format for graphics, screenshots, and images requiring sharp edges.
Best for
Screenshots, logos, graphics with transparency
AV1 Image File Format
Next-generation image format based on the royalty-free AV1 video codec developed by the Alliance for Open Media (AOMedia). Netflix's 2020 research showed AVIF achieves 50% better compression than JPEG at equivalent perceptual quality.
Best for
Web performance optimization and modern websites
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Open Picmal, drag your PNG files into the window, select AVIF as the output format, adjust quality settings, and click Convert. Picmal processes everything locally.
Yes. AVIF fully supports alpha channel transparency, just like PNG. Your logos, product cutouts, and UI elements with transparent backgrounds convert perfectly.
AVIF files are typically 60-80% smaller than PNG. A 1MB PNG logo might become 150-250KB as AVIF. For product images with transparency, savings are even more dramatic.
AVIF produces 20-30% smaller files than WebP at the same quality. Use AVIF for maximum compression and serve WebP as a fallback for browsers that don't support AVIF yet.
Yes. Picmal supports lossless AVIF encoding for pixel-perfect output. Lossless AVIF files are typically 30-50% smaller than lossless PNG.
Picmal is a one-time purchase of $15.99 — no subscription. Download to explore the interface. 14-day money-back guarantee included.
If you don't need to change formats, Picmal can also compress your files to reduce size:
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