Convert camera RAW to JPG on your Mac

CR2, NEF, ARW, RAF and more. Picmal decodes your camera's raw files with correct white balance and batch-exports an entire shoot to JPG. Fast, offline, and private. No Lightroom subscription.

Convert your shoot in 3 steps

1

Drop your RAW files

Drag a whole folder straight from your memory card or Finder.

2

Choose JPG & quality

Pick JPG (or PNG/TIFF) and set the quality you need.

3

Convert the batch

Click Convert and the whole shoot is ready in minutes.

Convert any camera RAW format

Pick your camera's format below. RAW files are input-only. Picmal decodes them to JPG, but no app can turn a JPG back into RAW. For the full walkthrough, see how to convert RAW to JPG on Mac.

Built for photographers, not subscriptions

No monthly fee

A one-time $39, not a subscription like Lightroom or Capture One. Just get your JPGs and move on.

Correct colors

Camera white balance, demosaicing, and gamma applied, so your JPGs look the way the shot was meant to.

Whole shoots, offline

Batch hundreds of raw files at once, entirely on your Mac. Nothing uploaded, nothing phoned home.

What people are
saying about Picmal

"Clean and easy to use. Perfect for quickly converting images without unnecessary extras."

Marynes, Picmal user
Marynes

"Everything works as expected - great app!"

Anthony Nguyen, Picmal user
Anthony Nguyen

"Great app! Simple and easy to use."

Beckett R, Picmal user
Beckett R

"It works perfectly now! Thanks and good work. It's really the kind of utility that I find very useful. I know that there are tons of free online tools doing the same thing but it's so much faster that way."

7107Labs, Picmal user
7107Labs

"Wonderfully simple app! I struggled with converting my images from one format to another constantly with online free tools. Picmal makes it effortless. Worth the money to avoid the hassle for sure!"

River Sloane, Picmal user
River Sloane

"You did a great job here! I like how easy Picmal is to use, and the frequent upgrades show that you are very committed to improving this beautiful software."

Gianluca Savini, Picmal user
Gianluca Savini

"It's a Mac-assed Mac App. Focused, customizable, flexible, well designed and super fast. 10+ times a day I need to convert a file for use on a website. Picmal makes that process a joy. My favorite conversion is taking a multipage PDF and converting each page to an individual image with one click (something even Preview can't do)."

Rob H, Picmal user
Rob H

"I really like these kinds of tools: simple interface, focused functions, one-time purchase, and continuous updates."

limboy, Picmal user
limboy

"Been enjoying the app! Thanks for the very handy utility."

@imnogeekAJ, Picmal user
@imnogeekAJ

"I f* love this app. Just so you know. Keep building!"

Alessandro Bonini, Picmal user
Alessandro Bonini

"Clean and easy to use. Perfect for quickly converting images without unnecessary extras."

Marynes, Picmal user
Marynes

"Everything works as expected - great app!"

Anthony Nguyen, Picmal user
Anthony Nguyen

"Great app! Simple and easy to use."

Beckett R, Picmal user
Beckett R

"It works perfectly now! Thanks and good work. It's really the kind of utility that I find very useful. I know that there are tons of free online tools doing the same thing but it's so much faster that way."

7107Labs, Picmal user
7107Labs

"Wonderfully simple app! I struggled with converting my images from one format to another constantly with online free tools. Picmal makes it effortless. Worth the money to avoid the hassle for sure!"

River Sloane, Picmal user
River Sloane

"You did a great job here! I like how easy Picmal is to use, and the frequent upgrades show that you are very committed to improving this beautiful software."

Gianluca Savini, Picmal user
Gianluca Savini

"It's a Mac-assed Mac App. Focused, customizable, flexible, well designed and super fast. 10+ times a day I need to convert a file for use on a website. Picmal makes that process a joy. My favorite conversion is taking a multipage PDF and converting each page to an individual image with one click (something even Preview can't do)."

Rob H, Picmal user
Rob H

"I really like these kinds of tools: simple interface, focused functions, one-time purchase, and continuous updates."

limboy, Picmal user
limboy

"Been enjoying the app! Thanks for the very handy utility."

@imnogeekAJ, Picmal user
@imnogeekAJ

"I f* love this app. Just so you know. Keep building!"

Alessandro Bonini, Picmal user
Alessandro Bonini

Pay once and you're all set

One purchase includes all updates. If you change your mind, you can ask for a refund within 14 days.

Picmal

$39 one-time
  • Every feature, no add-ons

  • Free updates forever

  • Use on 2 Macs

  • Command line tool, Raycast extension and watched folders

  • Updates land the day I ship them, with no App Store review wait

Get Picmal for $39

Picmal Pro

$69 one-time
  • Everything in Picmal

  • Use on 5 Macs

  • One license for a studio, a family, or a desk and a laptop

Get Picmal Pro for $69

Mac App Store

$39 one-time
  • All conversion and compression features, same engines, same quality

  • Free updates forever

  • Purchases, updates and refunds handled by Apple

  • Family Sharing, no license key

  • No command line tool, Raycast extension or watched folders. Compare the two builds

Get it on the App Store

Prices in USD. Any tax is added at checkout. Secure payment via Stripe.

How does the license work?

You pay once and keep it. No renewals, no subscriptions. Picmal activates on 2 Macs, Picmal Pro on 5, and you can move a license to another Mac whenever you want.

What is the difference between Picmal and Picmal Pro?

The app is identical, and so is the support: one person answers every email, and that person is me. Pro covers 5 Macs instead of 2.

I bought Picmal and now I need more Macs. Can I upgrade?

Yes, for $30. Email support@picmal.app and I'll send you the link, then your existing key covers 5 Macs. The offer never expires, so starting with the cheaper plan is never the wrong call.

Should I buy here or on the Mac App Store?

Same price, same engines, same quality. Apple handles the purchase, updates and refunds, and you get Family Sharing with no license key. Buying direct adds the command line tool, the Raycast extension, watched folders, camera EXIF on RAW conversions, and up to 5 Macs on one license. Here is the full comparison of the two builds.

What happens if I get a new Mac?

Open Picmal on your old Mac, go to Picmal → Register license to deactivate, then activate on the new one. Takes about ten seconds.

Do you offer student or country discounts?

Yes. I want Picmal to be affordable wherever you are. Students and educators get 40% off: verify your school email on the education page and the code lands in your inbox. If the price is steep for your country, checkout already adjusts it for you. If it still doesn't work, email support@picmal.app and tell me where you are, and I'll send a code.

Can I get a refund?

14 days, no questions asked. Email support@picmal.app. App Store purchases go through Apple instead.

Frequently Asked Questions

Something not covered here? Write to support@picmal.app

Which RAW formats can Picmal convert?

Picmal decodes Canon CR2 and CR3, Nikon NEF, Sony ARW, Fujifilm RAF, Panasonic RW2, Olympus ORF, Pentax PEF, and Adobe DNG, then exports them to JPG, PNG, or TIFF.

Do I need Lightroom or Photoshop to convert RAW files?

No. Picmal decodes RAW files directly on your Mac with correct white balance and demosaicing. It's a one-time purchase of $39. No Adobe subscription required just to get shareable JPGs from your shoots.

Will the colors look right when I convert RAW to JPG?

Yes. Picmal reads the camera white balance embedded in each RAW file and applies proper demosaicing and gamma, so your JPGs reflect what the camera intended, not the flat, washed-out look of an unprocessed raw preview.

Can I batch convert an entire shoot at once?

Yes. Drag hundreds of RAW files, or a whole folder straight from your memory card, into Picmal and convert them all to JPG in a single pass. Ideal for culling and delivering shoots.

Can Picmal convert a JPG back into a RAW file?

No. RAW files contain unprocessed sensor data that only your camera can produce, and no software can rebuild a true RAW file from a JPG. Picmal converts RAW to standard formats like JPG, PNG, and TIFF, not the other way around.

Do my photos leave my Mac?

No. All decoding and conversion happens locally on your Mac. Picmal works completely offline. Your raw files never touch any server.